Letters by Leslie

About

Our story

Hi there! We're Leslie and Matt — partners in both life and business. We've been blessed with two wonderful (and very energetic!) boys who keep us on our toes.

About 14 years ago, Matt built a CNC machine in our basement, just for fun. At the time, we didn't really have a plan for it. Fast forward to a year later, when our first son was born. I wanted his name displayed above his crib, and that became our very first project on the CNC machine. Soon, friends began asking for personalized signs for their kids, and before we knew it, what started as a hobby turned into a small side business.

Over time, we grew — slowly but surely — to the point where we were both able to leave our day jobs. We started in a tiny corner of the basement, but as the business grew, so did the space we needed. Eventually, it took over the entire basement and even our spare bedroom! When our second son arrived, we realized we needed our home back, so we found a shop in a nearby industrial plaza. When the space next door became available, we expanded again and now have over 2,000 square feet of workshop space with multiple machines!

Today, we sell our signs on Etsy, Amazon, Wayfair, and our own website. Running a business has its highs and lows, but we truly love what we do, and we're so grateful to be able to do it together.

— Leslie & Matt

Leslie and Matt

How we got here

From our basement to our own workshop

01 —

It started with a CNC

Matt built a CNC machine in our basement just for fun. A year later, we used it to make our first son's name for above his crib — our very first sign.

Our first son sitting beside the green letter name sign we made for his nursery
02 —

Our hobby kept growing

What started with signs for friends and family slowly grew into a business, eventually taking over our basement, spare bedroom and more of our home than we ever expected.

Stacks of sign material filling the rooms of our home as the hobby grew
03 —

Where we are today

We eventually moved into our own workshop and later expanded into the unit next door. Today, we have over 2,000 square feet of workspace and multiple machines where we create made-to-order signs for homes and businesses.

Our workshop today, with machines cutting custom signs for orders

Made to order

Made by us, made for you.

Every sign is made to order in our workshop. Whether it’s a business sign, a name for a nursery or a few words that mean something to you, we make each piece specifically for your space.